Business Model Canvas

By sufielohan1 | Updated: Feb. 15, 2019, 12:52 a.m.

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Value Proposition
"For universities students who want to get inexpensive, convenient drinks, Fill-Up is an eco-friendly vending machine that would help students quench their thirst whilst saving the environment and their wallet."
University Students
15-30 years old

University Students
15-30 years old

Kitchener-Waterloo Area
Wilfred Laurier University
University of Waterloo

Relaxing 
Hassle-Free
Daily Routine
Word of Mouth
High Traffic Areas
University Clubs
University Clubs
Advertisers
University Clubs
Advertisers
Advertisers
University Clubs
Advertisers
Advertisers
University Clubs
Advertisers
Advertisers
Manufacturers
University Clubs
Advertisers
Advertisers
Manufacturers
Venue Managers
Negotiate with Venue Managers
University Clubs
Advertisers
Advertisers
Manufacturers
Venue Managers
Negotiate with Venue Managers
Maintenance
University Clubs
Advertisers
Advertisers
Manufacturers
Venue Managers
Negotiate with Venue Managers
Maintenance
University Clubs
Advertisers
Advertisers
Manufacturers
Venue Managers
Negotiate with Venue Managers
Maintenance
University Clubs
Advertisers
Advertisers
Manufacturers
Venue Managers
Negotiate with Venue Managers
Maintenance
Brand Equity
Patent
Maintenance
3
Maintenance
3
$20/hour
20 X 20 X 8 
= $3200/month
Maintenance
3
8000/5/12
= $135/month
5%
Maintenance
3
5%
= $8000
= $300
= $0
= $50/month
Maintenance
= $8000
= $50/month
Display Screen Advertising 
75% of ads are sold  
$20/month for 10 seconds 
$500 per screen /month
Display Screen Advertising 
75% of ads are sold  
$20/month for 10 seconds 
$500 per screen /month
20 Refills /
20 refills X $1 X 30 days
= $600/month
20 Refills /
= $600/month
= $1100/month

Business Model Canvas

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