It doesn’t matter what your niche is: odds are you have your fair share of competitors in business. To ensure you stand out, you need an effective marketing plan. This guide will…
As a marketer, you likely know you need to consistently research marketing trends to determine what strategies you should be applying to your marketing plans. Thus, you might have heard more and…
Video continues to play an increasingly important role in the marketing campaigns of businesses and brands across a range of niches and industries. Whether promoting a small business or managing marketing at…
All businesses rely on a loyal customer base. However, cultivating a strong customer base is particularly important for a relatively small business. One way to attract more leads (who, ideally, will become…
Succeeding as a marketer doesn’t involve relying on the same strategies year after year. Successful marketers are those who stay abreast of changing marketing trends and modify their strategies (or embrace entirely…
Social media videos should play a significant role in your marketing strategy. According to research, online video content yields a higher rate of engagement than other forms of content. It’s also been…
Delivering a presentation is a task many dread. Whether you’re a student who’s not a fan of assignments that require presenting in front of the class, or an employee who would rather…
