The verdict is in: video needs to be a component of your social media strategy if you’re a marketer. According to surveys, the odds are good your competitors are already using video…
If you’re a marketer in 2023, you need to leverage video content. You also need to leverage social media. Perhaps more importantly, you need to leverage both together. Sharing video content across…
It doesn’t matter what your niche is: odds are you have your fair share of competitors in business. To ensure you stand out, you need an effective marketing plan. This guide will…
As a marketer, you likely know you need to consistently research marketing trends to determine what strategies you should be applying to your marketing plans. Thus, you might have heard more and…
Video continues to play an increasingly important role in the marketing campaigns of businesses and brands across a range of niches and industries. Whether promoting a small business or managing marketing at…
All businesses rely on a loyal customer base. However, cultivating a strong customer base is particularly important for a relatively small business. One way to attract more leads (who, ideally, will become…
Succeeding as a marketer doesn’t involve relying on the same strategies year after year. Successful marketers are those who stay abreast of changing marketing trends and modify their strategies (or embrace entirely…
